Century 21
Real Estate
www.century21westman.com

Century 21 is a major real estate company containing dozens of real estate agents. As the internet now plays a significant role in over 80% of home purchases, it is critical for an agency to offer current and relevant information on its services, its properties, its open houses and each of its agencies.

Prior to contacting Sobkow Technologies, Century 21 had an existing web presence that had three main concerns:
- Its design was beginning to become stale since its last design five years previous
- There were a number of sections, such as agent information, that required regular updating that would be better served by in-house staff both from a time standpoint and a financial standpoint.
- Its navigation proved sometimes confusing to the site visitor

A professional, easy-to-navigate website was developed that makes it as simple as possible for the visitor to get the information they are most likely looking for.

Information on new listings and open houses was made readily apparent on the site’s front page. Property searching was seamlessly integrated with MLS.ca using framing/deep linking. Individual pages for each agent were setup.

A backend system was then developed whereby Century 21 office staff may add new listings and open houses and update agent pages easily and instantly.

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